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The DNA Selling Method: Winning Sales Presentations Business Articles | April 17 Cheap Andre Dawson Jersey , 2007
Because people buy emotionally and justify decisions logically, it is important to supply rationale to justify purchasing decisions. The mes?sage of the sales presentation provides just that?evidence. It demon?strates how the proposed product or service eliminates pains and prob?lems and establishes clear, competitive advantages. The body of the sales message provides buyers with compelling reasons to purchase the presented product or service and follows the pattern set by Aristotle over 2,000 years ago when he said, ?A speech has two parts. You must state your case, and you must prove it.?

Oratorical power does not arise from passionate dec?lamation only. On November 19, 1863 Cheap Wei-Yin Chen Jersey , Abraham Lincoln demon?strated the equal power of using simple, yet eloquent words, qui?etly spoken, to convey a message. In the small town of Gettysburg, Pennsylvania, in July of 1863, Union and Confederate forces clashed in a battle that brought enormous casualties. In three days of hard fighting Cheap Curtis Granderson Jersey , the Union army suffered over 23,000 casualties, the Confederate army 28,000. However, there was no question that the Confederate army had suffered the greater blow. Later that year, a Gettysburg attorney conceived the idea of ded?icating a portion of the battlefield to become a National Soldiers? Cemetery. Although President Lincoln was invited to speak, the main address was delivered by the former President of Harvard Cheap Neil Walker Jersey , and noted orator, Edward Everett. Everett spoke to a crowd of close to 20,000 people for over two hours. At the conclusion of Everett?s address, Abraham Lincoln rose to deliver a few remarks. Four score and seven years ago, our fathers brought forth on this continent, a new nation, conceived in liberty Cheap Starlin Castro Jersey , and dedicated to the proposition that all men are created equal. Now we are engaged in a great civil war test?ing whether that nation, or any nation, so con?ceived and dedicated, can long endure. We are met on a great battlefield of that war. We have come to dedicate a portion of that field, as a final rest?ing place for those who here gave their lives that that nation might live. It is altogether fitting and proper that we should do this. But in a larger sense we cannot dedicate?we can?not consecrate?we can?not hallow?this ground. The brave men, living and dead, who struggled here Cheap Jose Fernandez Jersey , have consecrated it, far above our poor power to add or detract. The world will little note, nor long remember what we say here, but it can never for?get what they did here. It is for us the living, rather, to be dedicated here to the unfinished work which they who fought here have thus far so nobly advanced. It is rather for us to be here dedicated to the great task remain?ing before us?that from these honored dead we take increased devotion to that cause for which they gave the last full measure of devotion?that we here highly resolve that these dead shall not have died in vain?that this nation, under God [url=http://www.cheapmlbmarlinsjerseys.com/]Wholesale Marlins Hats